In order to promote the high-quality development of cosmetics industry, improve the quality and efficiency of cosmetics evaluation, and explore the ideas of evaluation. On September 11 in the afternoon, in Beijing, deputy director of the cosmetics review inspection center Liu Zelong and reception group carefully arranged and accompanied by the Jiangsu province drug administration review center deputy director Lv Beibei led to Beijing, to visit our communication, to discuss the latest development of cosmetics industry, regulatory policy trends and enterprise compliance operation, etc.

The meeting brought together experts from different regions, showing the close link between cosmetics industry regulation and enterprise development. The symposium was hosted by Liu Zelong, deputy director of Beijing Cosmetics Evaluation and Inspection Center. First of all, on behalf of Beijing Cosmetics Evaluation and Inspection Center, he extended a warm welcome to the investigation team of Jiangsu Drug Administration Evaluation Center to Beijing.

Liu said, deputy director of the exchange as the cosmetics industry regulators, researchers and practitioners to build a valuable communication platform, is a rare opportunity to learn and improve, looking forward to through in-depth communication and discussion, to promote information sharing, experience exchange, and deepen the purpose of the cooperation, jointly promote the development of high quality cosmetics industry.

Deputy Director Liu Zelong presided over the meeting

Under the guidance of Deputy Director Liu, all the participants introduced themselves one by one. As the organizer of the symposium, Beijing Cosmetics Evaluation and Inspection Center sent an authoritative lineup, in addition to deputy director Liu Zelong, there are domestic cosmetics evaluation section chief Liu Bin and office staff Fan Yajing, they brought the Beijing area cosmetics evaluation and inspection of the frontier dynamic and valuable experience.

At the same time, the drug administration of Jiangsu province, deputy director of the review center Lv Beibei with comprehensive section (quality management) section chief section chief Wang Jiayu, cosmetics review section deputy section chief Ma Yanhong, and cosmetics review of two senior reviewers Ren Yingying, Chen Xin soft, together formed a professional and strong team, their arrival undoubtedly added authority and professional for the meeting.

In addition, Professor Zhao Hua of Beijing Technology and Business University was also invited by the Beijing Cosmetics Evaluation and Inspection Center to attend the symposium.

Our general manager Wu Jinhao, technical chief engineer Liu Qi, technical director Chang Sisi and other senior leaders attended the meeting.

With the introduction of the participants one by one, the meeting officially began. Under the auspices of liu, deputy director of Jiangsu province drug administration evaluation center, deputy director of Lv Beibei first to introduce the Jiangsu province drug administration review center of the organization structure, function scope, workflow and in recent years in promoting the drug cosmetics review examination and approval system reform, improve the quality and efficiency of review has achieved remarkable results. In addition, she particularly emphasized the importance of strengthening government-enterprise cooperation and jointly promoting the healthy development of the industry under the current complex and changeable market environment. Only when the government and enterprises work hand in hand and work together can they effectively respond to the complex and changeable market environment and promote the cosmetics industry to achieve higher quality development.

Deputy Director Lu Beibei introduced the Evaluation Center of Jiangsu Provincial Drug Administration

Afterwards, Professor Zhao Hua from Beijing Technology and Business University introduced the history and current development of cosmetics major in Beijing Technology and Business University. And pointed out that with the continuous expansion of the market and the increasingly fierce competition, the industry mixed, different standards of chaos frequently. In addition, the phenomenon of price reduction in the industry is serious, which not only damages the interests of testing institutions, but also likely affects the safety and effectiveness of cosmetic products, posing a potential threat to the health of consumers. In order to fundamentally solve these industry problems, it is necessary to strengthen the supervision of the industry, strengthen the training and management of employees, and ensure the accuracy and reliability of the test results from the source.

Professor Zhao Hua introduced the cosmetics major of Beijing Technology and Business University

Wu Jinhao, general manager of our company, introduced the development process of EWISH, the overall scale of the laboratory and the latest progress of the cosmetic efficacy evaluation research project to the participants. Mr.Wu also invited everyone to watch the publicity film of EWISH together, so that the participants had a more intuitive and comprehensive understanding of our company.

General Manager Wu Jinhao introduced the situation of EWISH

Participants watched the promotional video of EWISH

After that, Deputy Director Liu organized the participants to visit our laboratory together. Technical director Chang Sisi introduced all kinds of instruments and equipment in the laboratory to the visiting experts and patiently answered relevant questions.

Director Chang Sisi visited and explained to the participants

At the seminar after the visit, all the participants discussed many core issues in the field of cosmetic efficacy evaluation. From the basic and critical efficacy assessment method to the complex and subtle subjective assessment rating classification, from the scientific verification path of new methods to the strategic consideration of priority setting in instrument upgrading, each discussion reflects the industry's unremitting pursuit of accurate, efficient and sustainable development.

Especially in the special exchange of toothpaste efficacy evaluation, we deeply analyzed the dynamic trend and potential problems of the current market. In the face of the growing demand and challenges in the field of toothpaste efficacy evaluation, participants agreed that they must face up to and solve all kinds of non-standard behaviors in the filing process, such as concept confusion, lack of data, misleading publicity, so as to maintain the healthy image of the industry and the legitimate rights and interests of consumers.

In the end, Deputy Director Liu Zelong's concluding speech drew a satisfactory end to the seminar and exchange meeting. He pointed out that the development of the new effects of cosmetics is not only an inevitable product of scientific and technological progress, but also an important way to meet consumers' yearning for a better life. Therefore, we must keenly capture the pulse of The Times, actively respond to the industry change, intervene in advance, advance layout, with a more mature and perfect operation and management system, to lay a solid foundation for the prosperity and development of the new effect of cosmetics. It also stressed that to promote the development of new efficacy of cosmetics, we should not only pay attention to technological innovation and product research and development, but also strengthen industry self-discipline and market supervision to ensure the authenticity and reliability of product efficacy. At the same time, we should also actively advocate the concept of scientific consumption, guide consumers to make rational choices and correct use of cosmetics, and jointly create a healthy, orderly and sustainable market environment.

With the visit and discussion and exchange activity came to an end. We all know that the cosmetics industry, as the guardian of beauty and health, is standing at a new historical starting point and facing unprecedented opportunities and challenges. We firmly believe that through continuous technological innovation, scientific and rigorous efficacy evaluation, strict market supervision and active market education, the development of the cosmetics industry will usher in a more brilliant tomorrow.

take a group photo to mark the occasion

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